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Trust Score

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Trust Tier Progress

Category Breakdown

Your Trust Stack

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See What's Holding You Back
✅ Your Scan
🔎 13 trust signals checked
📄 1 page analyzed
⚡ Instant results, no signup
🔒 Full Audit
🔎 25+ trust signals
📄 Up to 50 pages crawled
📈 Core Web Vitals
🤖 AI Content Readiness
📅 Freshness Signals
📋 PDF Report Download

🔓 What You’re Missing

Signal Monitor subscribers get 58 checks including:

🔒
Core Web Vitals Analysis
Measures LCP, INP, and CLS directly from real user data
🔒
AI Bot Access Configuration
Checks if GPTBot, Claude, and Perplexity can crawl your site
🔒
Schema Depth Validation
Validates nested schema markup completeness and accuracy
🔒
Content Extractability Score
How well AI engines can extract your key claims and data
🔒
Freshness Signal Analysis
Publication dates, update frequency, and content decay detection
Unlock All 58 Checks — $49/mo

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Unlock Your Full Report

Your Trust Score measures how much AI engines and search platforms can find, understand, and trust your website. It checks real signals across 8 categories that map to our Trust Stack framework.

Each category is scored 0 to 100, then combined using a weighted average. Categories that matter most for AI visibility carry more weight.

CategoryWeightTrust Stack Layer

The free scan checks 13 signals across all 8 categories, giving you a meaningful score on your homepage. A full audit checks 25+ signals across multiple pages, including Core Web Vitals, content readiness, and freshness.

Your score maps to one of five Trust Tiers: Invisible (0-19), Fragile (20-39), Visible (40-59), Cited (60-79), and Trusted (80-100). Each tier reflects a meaningful stage in your journey from being unseen to being the source AI engines cite.

Free Trust Score Scan: Measure Your AI Visibility

The Trusted Signal is a free tool that scans any website and produces a Trust Score measuring how visible and authoritative it appears to AI-powered search engines. In under 60 seconds, the scanner evaluates 13 trust signals across 8 categories to produce your score.

What does a free Trust Score scan check?

The free scan evaluates your website across every layer of the Trust Stack:

  • Meta Tags — Title tag, meta description, Open Graph tags, and canonical URL
  • Security — SSL certificate validity and security headers
  • Crawlability — robots.txt configuration and sitemap.xml presence
  • Content — Heading structure, internal links, author presence, and publication dates
  • Schema — JSON-LD structured data for AI comprehension
  • Mobile — Viewport meta tag and responsive design readiness
  • Performance — Server response time (TTFB)
  • GEO / AEO — AI bot access permissions in robots.txt

How is a Trust Score calculated?

Trust Score is a weighted average of 8 category scores. Each category is scored 0 to 100 and carries a specific weight based on its importance for AI visibility:

Category Weight Trust Stack Layer
Content Quality18%Substance
Meta Tags15%Foundation
Performance15%Experience
GEO Readiness15%Intelligence
Security12%Foundation
Crawlability12%Access
Schema Markup8%Structure
Mobile5%Experience

What are Trust Tiers?

Your Trust Score maps to one of five tiers that describe your website's AI visibility stage:

  1. Invisible (0-19) — AI engines cannot find or parse your content
  2. Fragile (20-39) — Basic signals present but critical gaps remain
  3. Visible (40-59) — AI can find you, but may not cite you
  4. Cited (60-79) — AI engines reference your content in answers
  5. Trusted (80-100) — You are the authoritative signal AI engines rely on

What is the difference between a free scan and a full audit?

In summary, the free scan gives you a meaningful baseline score instantly. The full audit provides comprehensive analysis with downloadable reports, Core Web Vitals, content extractability scoring, freshness signals, and AI readiness checks across up to 50 pages.